A genderless space for hair, Find A Way Studio is hair studio in Braddon, Canberra. Poyo worked with owners Ji Eun and Kim to create a brand identity for the launch of their business in 2021. Ji Eun and Kim specialise in creative and modern hairstyles and colouring.
They want to create a safe and welcoming place for LGBTQ+ clients, and have gender neutral pricing. It is also their goal to support the local community.Find A Way Studio stands for “People, love and freedom. Everyone deserves to love each other and deserves to have their own voice, regardless of their gender, age, race or social status.” Their motto is “Endless fun, creativity with detail.”
The studio is situated in the heart of Braddon, within a courtyard among a range of shops and cafes. The location is modern and youthful, with a focus on fashion, lifestyle and food.
The process was truly collaborative, incorporating personal themes (such as zodiac symbols) to give the logo a unique persona. Poyo created a suite of logos including a logomark and logotype to provide flexible options for applying the branding to signage, stationery and other collateral.